Success factors for the life science industry: the digital transformation
Learn why digital transformation is essential for companies in the life science industry. This article highlights application examples of...
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Titus Kaletta
Apr 11, 20234 min read
Antifragile Innovation: Why Traditional Approaches Are No Longer Enough
Discover how antifragility can help your organization become even more resilient and competitive.
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Titus Kaletta
Jul 13, 20227 min read
What You Need to Know About Disease Interception
Detecting, treating and even curing diseases before the patient develops any symptoms almost sounds too good to be true, but it is...
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Titus Kaletta
May 14, 202212 min read
The Market Introduction of Biogen's Aduhelm Against Alzheimer's Finished After One Year: The Story
Aduhelm, a medication to treat mild stages of Alzheimer's disease, was launched by Biogen in June 2021. The approval was highly...
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Titus Kaletta
Apr 21, 20225 min read
Tech Giants Looking to Change the Future of Healthcare
Alphabet, Amazon, Apple, and Microsoft are gunning to carve out spaces within the healthcare market. Each is targetting its own set of...
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Titus Kaletta
Oct 24, 20214 min read
Market Approval Is NOT Market Introduction!
Die Reduktion einer Markteinführung auf Zulassungsthemen führt regelmäßig zum Misserfolg.
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Titus Kaletta
Aug 11, 20214 min read
Derm Assist: a Digital Business Model in eHealth
Google has recently introduced its health app "Derm Assist". This app can be used to identify common skin diseases: The user takes a...
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Titus Kaletta
Aug 10, 20214 min read
Go-To-Market Strategy for Health Tech Newcomers
Young companies regularly discover that their product, their innovation does not generate the sales they had hoped for. The sobering...
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Titus Kaletta
Jul 20, 20213 min read
Asian Healthcare Markets: Focus on Singapore
Singapore is an ideal hub for small and medium-sized enterprises to enter the Asian market. The Western orientation, strong promotion of...
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